'Campaign: SPECIES'
Support IAGF, its stakeholders Captain Paul Watson Foundation (global & UK) and The Nonhuman Rights Project, IAGF wider Official Support Orgs and grass roots and international Earth & Species protective orgs: together we can turn the tides, redirect the winds and stand as Guardians and Protectors for the Natural Kingdom.
Humans, at just 0.01% of all species on earth are the catalyst for the chaos and decimation the natural kingdom is now experiencing, at catastrophic levels, yet we are also the 0.01% that can lead us out.
The 6th Mass Global Extinction: Current species extinction rate is estimated between 1,000 and 10,000 times higher than natural extinction rates...but this is the first global extinction driven by one species... Humanity...
But we, humanity, can change everything...
Support our creative endeavours raising awareness and funds;
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To Launch 'Campaign: SPECIES' we teamed up with London Climate week, became an official LCAW Stakeholder and took to the Streets of London for an official London Climate Action Week event:
LCAW's 'The Last Word'; IAGFs Campaign: SPECIES
'DON'T TELL ME CLIMATE ACTION ISN'T HAPPENING'
On June 29th, Climate Action Week's final day, I Am Guardian Foundation, as an official LCAW Stake Holder, launched the first of its Campaign Species endeavours... Partnered with LCAW & Officially supported by Getty Images & CLP Live
An emotive campaign launches across London.
A single event, 4 activations, 4 notable locations – 4 super sized large format live projections that conceptually challenge and invite humanity to question its relationship with non-human species.
These 3 unassuming tiny species ranging from approx. 0.002mm, 4.5mm to 9mm in size yet conversely exist as the biggest and most significant players on planet earth, holders of the keys to existence… the pillars of life itself. And a little conceptual wordplay, because;
Without the pollinating bees life as we know it would cease
Without the photosynthesizing Algae all life would cease
Without the dohrnii jellyfish we could dare to dream & wonder at infinity
It is time to upgrade and recalibrate our perceptions of our fellow earth species... and rightfully recognise them as precious, equal to humanity & invaluable to all life on earth...
I Am Guardian... and we are the Keepers.
There was a time when all minds deemed earth the centre of the universe. Science upgraded this notion…
We live in a time where all minds deem humanity the central component of earth. It is time for science to upgrade this notion.
It is poetically apt and poignantly crucial to stand in the skin of others so as to cleave understanding and empathy by living their perspectives; for humans to be towered over and to glimpse, to feel, for a moment the fragility of those we share this world with and the privilege we hold as earth’s ‘giants.'
And so, encourage us to take our rightful place on earth, as Guardians, as only Giants can...
Humanity’s unique position on earth, its only unique contribution to life that transcends self serving feats of greatness, is its ability to stand as keeper… to keep all life safe…
And our weapons of choice? Science and Compassion…
It's a Movement:
Please contact us to Partner IAGF for LCAW 2026 (and beyond) to work with our Campaign SPECIES Media Assets - Domestic / Worldwide (all T&Cs apply)